Facebook Cover Photo Size
The cover and profile picture dimensions Facebook publishes, how covers crop on computers and phones, and a layout that works on both.
In short: Facebook’s Help Centre says a Page cover photo loads fastest as an 851 × 315 px sRGB JPG under 100 KB and must be at least 400 × 150 px; a personal profile cover must be at least 720 px wide. The cover is cropped differently on computers (16:9) and phones (2.4:1) and the profile picture covers part of the left side, so keep text and logos in the centre. Use PNG for covers with text or a logo.
Last reviewed: 6 October 2026
Facebook cover photo size at a glance
Independent guide. Viral In City is an independent social media agency, not affiliated with, endorsed by or connected to Facebook or Meta. The dimensions below come from Facebook’s Help Centre, linked so you can check them at the source. Where Facebook doesn’t publish a number, we label our suggestion.
| Item | Size | Status |
|---|---|---|
| Page cover photo (recommended file) | 851 × 315 px, sRGB JPG, under 100 KB (loads fastest) | Official (Facebook Help) |
| Page cover photo (minimum) | 400 × 150 px | Official |
| Page profile picture | 320 × 320 px for best quality; shown at 176 × 176 (computer) and 196 × 196 (phone), cropped to a circle | Official |
| Personal profile cover photo | At least 720 px wide | Official (Add or change your cover photo) |
| Logo or text on the cover | Use a PNG file for a better result | Official |
| High-resolution version | 1702 × 630 px (2× the recommended size) | Our suggestion |
Checked 6 October 2026 on Facebook’s Help Centre.
How Facebook displays your cover on computers and phones
Facebook’s dimensions article says the cover photo is shown differently on each screen (Facebook Page profile picture and cover photo dimensions):
- On a computer: the cover left-aligns with a full bleed and a 16:9 aspect ratio.
- On a mobile device: it left-aligns with a full bleed and a 2.4:1 aspect ratio, and the profile picture overlaps the cover by about 40 pixels.
- The left-hand side of the cover is partly covered by your profile picture, and the cover may be cropped and resized to fit different screens.
Because the visible area changes from screen to screen, no single file looks identical everywhere. The practical answer is a wide image with the important part in the middle.
Safe zone: where to put text and logos
Facebook doesn’t publish a pixel safe zone. Based on the display rules above, this is what we use on an 851 × 315 px canvas:
| Area | What to do | Status |
|---|---|---|
| Centre (about 640 × 230 px) | Headline, logo, offer and faces | Our suggestion |
| Left edge and bottom-left | Keep clear; the profile picture covers part of it | Based on Facebook Help |
| Top and bottom ~40 px | Background only; these can be cropped on some screens | Our suggestion |
| Right edge | Background only; buttons and cropping can affect it | Our suggestion |
After uploading, check your Page on a laptop and on a phone. If text is cut off, move it towards the centre and upload again.
How to add or change a Facebook Page cover photo
- Log in to Facebook and click your profile photo in the top right.
- Click See all profiles and select the Page you want to switch into.
- Click your Page name in the left menu to go to the Page.
- Click Edit cover photo in the bottom right of the cover.
- Click Upload Photo to upload from your computer, or Select photo to use one already on your Page.
- Click and drag the photo up or down to reposition it, then save.
Facebook notes that all cover photos are public, and that covers must follow the Pages Terms: they can’t be deceptive, misleading or infringe anyone’s copyright (Add or change your Facebook Page's cover photo).
How to change the cover on a personal profile
- Click your profile picture in the top right, then your name, to go to your profile.
- Click Edit cover photo in the bottom right of the cover.
- Click Choose cover photo (or Upload Photo if you don’t have one yet), then upload a new photo or pick one from your albums.
- Drag the image up or down to reposition it.
Facebook says a profile cover image has to be at least 720 pixels wide and, like Page covers, is public (Add or change your cover photo on Facebook). We use the same 851 × 315 px layout (or 1702 × 630 px) for profiles so one design works for both.
Not sure whether your business should use a Page or a profile? Read Facebook Page vs profile vs pro mode.
How to keep your cover photo sharp
- Photos: export an sRGB JPG. Facebook says an 851 × 315 px JPG under 100 KB loads fastest.
- Logos and text: export as PNG, which Facebook says gives a better result for covers with logos or text.
- Retina screens: if a JPG at 851 × 315 looks soft on your phone, try 1702 × 630 px with the same layout (our suggestion).
- Don’t upscale a small image. Start from a large original and resize down.
- Limit text. A short line (6 to 8 words) stays readable on a phone; a paragraph doesn’t.
Facebook cover photo ideas for businesses
| Business | Cover idea |
|---|---|
| Restaurant or café | Your best-selling dish, shot in natural light, with the area name |
| Salon or clinic | The space or the team at work, plus “Book online” |
| Online shop | The current collection or a seasonal offer with the end date |
| B2B or service firm | Your team or a client result in one line (no invented figures) |
| Event or launch | Date, place and one call to action, changed back after the event |
Facebook’s own tips: use a unique image that represents your Page, such as a popular menu item, album artwork or people using your product, and experiment to see what your audience responds to.
Common cover photo mistakes
- Putting the logo or text on the left, where the profile picture covers it.
- Designing only for desktop, so the sides are cut off on phones.
- Using a blurry upscaled image or a heavily compressed JPG for text.
- Copying a stock template with someone else’s photo you don’t have rights to.
- Leaving an old offer or event date on the cover for months.
Cover photo checklist
- 851 × 315 px (or 1702 × 630 px), important content centred.
- Left side and bottom-left kept clear for the profile picture.
- JPG for photos, PNG for logos and text.
- Checked on a computer and a phone after upload.
- Profile picture 320 × 320 px with the logo inside the circle.
Need other sizes? Our social media image size guide and resizer covers Facebook, Instagram, YouTube and LinkedIn, and crops images in your browser. For LinkedIn, see the LinkedIn banner size guide.
Want a Facebook Page that looks professional?
We design covers, profile images and posts, and run Facebook Pages every month. Start with a free social media audit or ask for a custom quote. If you prefer chat, message us on WhatsApp at +91 8827409728. See our Facebook management service.
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Frequently Asked Questions
What size is a Facebook cover photo?
Facebook’s Help Centre says a Page cover photo loads fastest as an sRGB JPG that’s 851 × 315 px and under 100 KB, and must be at least 400 × 150 px.
What is the Facebook cover photo size for mobile?
Facebook says the cover left-aligns with a 2.4:1 aspect ratio on mobile, with the profile picture overlapping by about 40 px. Use the same 851 × 315 px file and keep important content in the centre.
What is the minimum size for a Facebook profile cover?
Facebook says a personal profile cover image has to be at least 720 pixels wide.
Should I use PNG or JPG for a Facebook cover?
Use JPG for photos (Facebook says an sRGB JPG loads fastest) and PNG for covers with logos or text, which Facebook says gives a better result.
Why is my Facebook cover photo blurry?
Usually the image is too small or heavily compressed. Start from a large original, export at 851 × 315 px or 1702 × 630 px, and use PNG if the cover has text or a logo.
What size is a Facebook Page profile picture?
320 × 320 px for best quality. Facebook shows it at 176 × 176 px on computers and 196 × 196 px on smartphones, cropped to a circle.
Is my Facebook cover photo public?
Yes. Facebook says all cover photos are public, on both Pages and profiles.
Want a Facebook Page that looks professional?
We design covers and posts and run Facebook Pages every month. Get a free audit or a custom quote, or message us on WhatsApp.
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Tell us about your business and the platform you want managed. We will reply with a free audit of one profile and a custom quote based on your goals.