LOCATIONS • ITALY • ROME

Social Media Management in Rome

Rome is Italy’s capital, one of the most visited cities in Europe and home to fashion houses, energy groups and international agencies. Restaurants, hotels, boutiques, clinics and B2B firms need content for Romans and visitors alike.

Custom quote based on your goals Lowest price in the market, premium service.

  • $299 starter month (~€265) One-month pilot on one platform
  • Ongoing: indicatively $450–$850/month (~€398–752) per platform; bundles from about $1,200 (~€1,062)

Quotes in your local currency · local figures are approximate (reference rates of 1 Oct 2026); billing is in USD.

What drives your price: number of platforms, posts and Reels per month, paid ads management, content production (shoots, video editing), languages, target market and competition.

  • Founded 2017
  • 10+ team members
  • Registered company: HYRAX COMMUNICATION PRIVATE LIMITED · GSTIN 23AAECH2835H1ZU
  • Refund & Cancellation Policy

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Viral In City, the brand of HYRAX COMMUNICATION PRIVATE LIMITED, manages Instagram, Facebook, LinkedIn and YouTube accounts for businesses in Rome, Italy, as a remote team based in India. Pricing is a custom quote based on your goals, with a $299 one-month starter pilot on one platform; ongoing plans are indicatively $450–$850 per platform per month, billed in USD with no minimum term.

Last reviewed: 5 October 2026

The Rome business landscape

Rome is the capital and largest city of Italy, with 2.7 million people in the city and 4.2 million in the Metropolitan City. Its economy is mainly services: public administration, tourism, commerce, finance and insurance, IT, telecoms, aerospace and defence, media and the creative industries. Enel, Eni, Leonardo, Poste Italiane and Ferrovie dello Stato have their headquarters here, and the FAO, IFAD and the World Food Programme are based in the city.

Main business areas include:

  • Centro Storico
  • Trastevere
  • Prati
  • Testaccio
  • EUR

What to post for Rome audiences

  • Trattorias, boutiques and hotels: Instagram content for visitors and Romans.
  • Energy, aerospace, public-sector and international bodies: LinkedIn content for partners and staff.
  • Clinics, schools and home services: Facebook posts for families across the city.

Related playbooks: restaurants and cafes, hotels and travel, fashion brands, SaaS and B2B tech.

Rome content calendar

WhenEvent or momentContent angle
21 AprilNatale di Roma, the city’s birthdayHistory, food and event content
MayItalian Open tennis at the Foro ItalicoHospitality, sport and visitor content
Football seasonAS Roma and SS Lazio at the Stadio OlimpicoMatch-day food and bar content
Holy yearsJubilee pilgrim peaks, when visitor numbers can doubleTour, hotel and restaurant content

Plus national holidays (Epiphany, Liberation Day and Ferragosto): see the Italy page.

Hours and price for Rome

9:00–17:00 in Rome is 13:30–21:30 IST in January (CET) and 12:30–20:30 IST in July (CEST), so we share 4.5 hours in January and 5.5 hours in July with our 9:00–18:00 IST day. Posts go out in Rome time.

Custom quote based on your goals. Start with a $299 one-month pilot on one platform (≈ €265); ongoing single-platform plans are indicatively $450–$850 a month (≈ €398–752) and bundles start from about $1,200 (≈ €1,062), billed in USD; converted at European Central Bank euro reference rates of 1 October 2026. See pricing.

Working hours: Rome and our team

Up to 5 h 30 min of your working day overlaps with ours (about 09:00–14:30 Rome time in July). That is when we schedule calls and quick approvals; everything else runs on written approvals by WhatsApp or email.

WhenYour working day (9:00–17:00 Rome time), in ISTOur team’s hours (9:00–18:00 IST), in Rome timeOverlap
January (CET)13:30–21:30 IST04:30–13:304 h 30 min
July (CEST)12:30–20:30 IST05:30–14:305 h 30 min

Our replies to WhatsApp and email go out during our 9:00–18:00 IST working day, which is 04:30–13:30 in Rome in January and 05:30–14:30 in July. A message you send after that reaches us when our next working day starts. Scheduled posts are not affected: they publish at the planned local times whatever the hour in India.

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Get a quote for Rome

Tell us about your business and the platform you want managed. We will reply with a custom quote, or you can start with a $299 one-month pilot.

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FAQ

Frequently Asked Questions

Do you schedule in Rome time?

Yes. Posts follow CET in winter and CEST in summer.

Can you post in Italian?

Content in English or Arabic as standard; Italian on request, checked by a native speaker on your side.

Do you follow Italian advertising rules?

Yes. Paid partnerships are clearly labelled.

When can we reach your team from Rome?

Our working day is 9:00–18:00 IST, which is 04:30–13:30 Rome time in January and 05:30–14:30 in July. Messages sent outside that window are answered when our next working day starts; scheduled posts still go out on Rome time.

Which Rome dates do you plan content around?

We plan around the local calendar, for example: Natale di Roma, the city’s birthday, 21 April; Italian Open tennis at the Foro Italico, May; AS Roma and SS Lazio at the Stadio Olimpico, football season. Dates are checked each year before content is scheduled.

Can posts target specific parts of Rome?

Yes. We use location tags, captions and offers for named areas such as Centro Storico, Trastevere, Prati and Testaccio, and each platform page for Rome covers this in more detail.

Want this plan run for you?

Tell us about your business and we will suggest the right platforms and a monthly plan. Get a custom quote based on your goals, or start with a $299 one-month pilot on one platform.

Start with a $299 one-month starter on one platform, or get a custom quote based on your goals.