Social Media Management for Singapore Businesses
Singapore is a small, very connected market where almost everyone is online. Here are the working-hours overlap, Singapore-dollar prices, the public holiday calendar and platform numbers.
Custom quote based on your goals Lowest price in the market, premium service.
- $299 starter month (~S$383) One-month pilot on one platform
- Ongoing: indicatively $450–$850/month (~S$576–1,088) per platform; bundles from about $1,200 (~S$1,536)
Quotes in your local currency · local figures are approximate (reference rates of 1 Oct 2026); billing is in USD.
What drives your price: number of platforms, posts and Reels per month, paid ads management, content production (shoots, video editing), languages, target market and competition.
- Founded 2017
- 10+ team members
- Registered company: HYRAX COMMUNICATION PRIVATE LIMITED · GSTIN 23AAECH2835H1ZU
- Refund & Cancellation Policy
Email us: info@viralincity.com · See all prices
Ready to start? Pay securely for an agreed custom quote or the $299 starter month.
Viral In City, the brand of HYRAX COMMUNICATION PRIVATE LIMITED, manages Instagram, Facebook, LinkedIn and YouTube accounts for businesses in Singapore as a remote team based in India. Pricing is a custom quote based on your goals, with a $299 one-month starter pilot on one platform; ongoing plans are indicatively $450–$850 per platform per month, billed in USD with no minimum term.
Last reviewed: 2 October 2026
A compact, multilingual, mobile-first market
Singapore is a city-state, so this page covers both the country and the city. Audiences are highly digital, multilingual and used to regional and global brands, and its four main festive seasons (Chinese New Year, Hari Raya, Deepavali and Christmas) shape the retail year. Content in English or Arabic; other languages on request.
Singapore is only 2.5 hours ahead of India, which makes same-day feedback easy.
Typical fits include F&B outlets, beauty and wellness, property agents, education centres and B2B firms using Singapore as a regional base for Southeast Asia. Content for regional audiences can be scheduled for several neighbouring time zones from one plan.
Hours overlap: Singapore and IST
| Time zone | Your 9:00–17:00 in IST | Overlap with IST 9:00–18:00 |
|---|---|---|
| Singapore (SGT, UTC+8) | 06:30–14:30 IST all year | 5.5 h |
Singapore does not use daylight saving time, so the overlap stays the same all year: most of your working day overlaps with ours.
Prices in Singapore dollars (approximate)
Billed in US dollars. Approximate Singapore dollars: custom quote: a $299 one-month starter pilot (≈ S$383), then ongoing plans indicatively $450–$850 (≈ S$576–1,088) per platform per month, about $900–$1,500 (≈ S$1,152–1,920) for two platforms, and the $1,200 bundle ≈ S$1,536; converted using European Central Bank euro reference rates published 1 October 2026 (USD 1.1298 and SGD 1.446 per euro, about 1.2799 SGD per US dollar; Euro foreign exchange reference rates (1 October 2026)).
How GST applies to services bought from overseas suppliers is a question for your accountant.
See the pricing page for what each plan includes.
Singapore holiday content calendar, Oct 2026 – Sep 2027
Gazetted public holidays from the Public holidays. When a holiday falls on a Sunday, the next Monday is a holiday for many employees.
| Date | Holiday | Content angle |
|---|---|---|
| Sun 8 Nov 2026 | Deepavali (Mon 9 Nov is a holiday for many) | Festive offers and greetings; respectful visuals |
| Fri 25 Dec 2026 | Christmas Day | Gift guides and holiday hours |
| Fri 1 Jan 2027 | New Year's Day | Year-in-review content |
| Sat 6 – Sun 7 Feb 2027 | Chinese New Year (Mon 8 Feb is a holiday for many) | The biggest retail season: reunion dinners, gifting, hampers |
| Wed 10 Mar 2027 | Hari Raya Puasa | Greetings and festive offers after Ramadan |
| Fri 26 Mar 2027 | Good Friday | Holiday hours |
| Sat 1 May 2027 | Labour Day | Thank-you content for staff and customers |
| Mon 17 May 2027 | Hari Raya Haji | Respectful greetings |
| Thu 20 May 2027 | Vesak Day | Respectful greetings, no hard selling |
| Mon 9 Aug 2027 | National Day | National pride content; check rules on using national symbols |
Singapore social media usage
Late-2025 figures from Digital 2026: Singapore (Kepios, published 5 Nov 2025).
| Measure | Value (late 2025) |
|---|---|
| Population | 5.88 million |
| Internet users | 5.78 million (98.4%) |
| Social media user identities | 5.33 million (90.6% of the population) |
| YouTube ad reach | 5.33 million |
| Facebook ad reach | 3.80 million |
| Instagram ad reach | 3.35 million |
| TikTok ad reach (adults 18+) | 3.80 million |
| LinkedIn registered members | 5.10 million |
| Snapchat ad reach | 1.24 million |
Platform figures are ad reach, not active users; LinkedIn counts members.
What this means for a content plan
- Nearly universal reach: with internet use around 98%, the question is not whether customers are online but which platform they trust for your category.
- LinkedIn is unusually large relative to the population, which suits B2B, finance and recruitment.
- Instagram and YouTube drive consumer discovery for food, beauty, retail and travel.
- Plan around four festive seasons instead of a single Western holiday peak.
Rules to know
- Advertising: the Singapore Code of Advertising Practice is administered by the Advertising Standards Authority of Singapore (ASAS), which also publishes guidance on interactive and influencer marketing.
- Personal data: the PDPA is overseen by the Personal Data Protection Commission Singapore; marketing messages and customer data in posts must follow it.
- Influencers: disclose paid partnerships clearly, as you would under FTC or ASA rules (Disclosures 101 for Social Media Influencers).
General information, not legal advice.
Account management by platform in Singapore
Other countries
Related Services
Get a quote for Singapore
Tell us about your business and the platform you want managed. We will reply with a custom quote, or you can start with a $299 one-month pilot.
Frequently Asked Questions
Is there a separate Singapore city page?
No. Singapore is a city-state, so this page covers it.
How much do our working days overlap?
Singapore is 2.5 hours ahead of India, so most of the Singapore working day overlaps with ours.
Do you write in Chinese, Malay or Tamil?
Content in English or Arabic; other languages on request.
Can you price in Singapore dollars?
We show approximate SGD amounts; invoices are in USD unless agreed otherwise.
Sources
- Ministry of Manpower Singapore: Public holidays
- DataReportal: Digital 2026: Singapore (Kepios, published 5 Nov 2025)
- Advertising Standards Authority of Singapore (ASAS)
- Personal Data Protection Commission Singapore
- European Central Bank: Euro foreign exchange reference rates (1 October 2026)
- FTC: Disclosures 101 for Social Media Influencers
Sources checked on 2 October 2026.
Want this plan run for you?
Tell us about your business and we will suggest the right platforms and a monthly plan. Get a custom quote based on your goals, or start with a $299 one-month pilot on one platform.
Start with a $299 one-month starter on one platform, or get a custom quote based on your goals.
Ready to start? Pay securely for an agreed custom quote or the $299 starter month.